ethicability® Moral DNA Report 2008

This report has now been published and has been featured in The Times and on BBC Radio 4. David Phillips, Senior Corporate Reporting Partner at PwC has written that "there are a number of gems within the research which will help us analyse and understand some of the behavioural traits that led to the credit crunch."

Carol Lewis, Business Features Editor of The Times writes "The survey of the ethical values of 20,738 Times Online users in 162 countries was conducted by Roger Steare, from Cass Business School. The results... suggest that women are more virtuous than men, that those with religious beliefs are more principled than atheists and that those with strong political beliefs are considerably less moral than those without."

Download a FREE sample of the first 6 pages here.

Buy a copy of the full 40-page report for £20.00 by visiting our online store here.